Press Release NOV.1.2004

Interactive virtual instructor designed to make online training more personalized and engaging

EDMONTON, AB and TORONTO, ON, Canada

 CodeBaby Corp, a leading developer of web-based virtual agent software, and Operitel, makers of the LearnFlex™ learning management system, have formed a partnership aimed at bringing CodeBaby’s unique virtual agent technology into the e-Learning space for the first time. Announced today at the Knowledge Exchange 2004 conference in Toronto, hosted annually by the Canadian Society for Training and Development (CSTD), the CodeBaby / Operitel partnership will provide an immediate solution for organizations looking for an interactive and more engaging learning management system (LMS).

“Operitel is a clear innovator in LMS technology, and CodeBaby is very excited to be working with them to bring our virtual agent technology to the e-Learning market,” said Shaheel Hooda, Chief Executive Officer of CodeBaby Corp. “Operitel’s LearnFlex™ product is the kind of flexible and innovative LMS solution that CodeBaby wants to be identified with, and we look forward to partnering with Operitel to offer a superior e-Learning solution to their customer base. This entrance into the world of online learning significantly expands the market potential of our technology. We are actively seeking similar partnerships in other application areas to grow even further.”

According to IDC, corporate spending on e-Learning is expected to grow to US $18 billion a year by 2005.Through this partnership agreement Operitel and CodeBaby are able to offer a complete, virtual instructor enabled e-Learning solution to CodeBaby and Operitel customers. Both firms will be able to leverage each others’ customer relationships through this agreement, thus expanding the effective reach of their sales efforts.

“Our research has shown that in order to be effective, e-Learning materials must engage the user, sustain interest, and provide a personalized learning experience,” said Dr. Gary Woodill, Chief Learning Officer for Operitel. “LearnFlex™ has always been successful in helping organizations meet these goals, but the ability to add a CodeBaby virtual instructor to an online training system is a technological leap forward in this regard. With CodeBaby, organizations have an even more powerful method of delivering the compelling, engaging and personalized learning materials that they require.”

CodeBaby’s technology combines leading edge 3D graphics and sound to create compelling, interactive and intelligent virtual characters. CodeBaby digital characters are easy to integrate within a website or application, and can communicate directly with users. A CodeBaby virtual agent, in the role of online trainer, sales agent or help assistant, can deliver the right information to the right users at the right time.

Operitel will be debuting CodeBaby’s virtual agent technology exclusively at their booth (Booth 601), at the CSTD Knowledge Exchange conference from Nov. 1st to 4th. With over 1600 members, CSTD represents learning and performance professionals in both the public and private sectors. The CSTD Knowledge Exchange is Canada’s premier conference & trade show for workplace learning and performance professionals. For more information on the conference, which is being held at the Metro Toronto Convention Centre, please visit the conference website: http://www.cstd.ca/conference/delegates.html.

About CodeBaby

CodeBaby is a leader in Web-based virtual agent technology, and enables corporations to integrate state-of-the-art, interactive 3D characters with their Web sites and on-line services. The CodeBaby Production Studio is a development platform that allows a company to design and deploy a 3D interactive character – to serve as a virtual assistant, sales agent, help agent, host or tutor. CodeBaby virtual agents can benefit a wide range of industries and services, including on-line banking, health care, customer relationship management, forms management, telecommunications services and on-line entertainment. By hosting a virtual agent on a Web site, a company can interact with their customers more effectively and offer a higher level of on-line customer service, making the Internet and technology more enjoyable and easier to use. CodeBaby was named to the Branham Group’s “Top 25 IT Up & Comers” list for 2004. Additional information about CodeBaby is available at http://www.codebaby.com.

About Operitel

Operitel Corporation is an Information Technology company that specializes in building enterprise web-based portal applications. Operitel Corporation has built and deployed applications for clients, such as: Aliant Telecom, The Solicitor General’s Office, Historicon, York Region District School Board, Canadian Nuclear Safety Commission, Konica Minolta Corporation, and the Toronto District School Board. Over the past five years, Operitel Corporation has worked with Dr. Gary Woodill and Dr. Karen Anderson (developers of educational software since 1993), to create a flexible and adaptable fourth-generation learning management portal called LearnFlex™. The LearnFlex™ system combines the educational software designs of Woodill and Anderson with the proven application development experience of Operitel. Additional information about LearnFlex™ and Operitel is available at: http://www.learnflex.com.

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