Press Release JAN.24.2007

EDMONTON, AB, Canada

CodeBaby announced today that Royal Bank of Canada (RBC), Canada’s largest bank, has licensed its Virtual Agent Customer Care Platform to help clients learn more about their key financial products and services. RBC will be the largest financial institution to leverage CodeBaby’s innovative customer care platform and will allow the bank to deploy a virtual agent anywhere on its website to support customers with online services.

With RBC’s virtual agent, clients can learn more about new products and services and how to use them at their own pace and in a more interactive way -- creating a more dynamic online experience and paving the road for increased adoption of online banking services.

“We’re pleased to work with an organization intent on creating the best experience possible for its online clients,” said Shaheel Hooda, CEO, CodeBaby. “We’ve seen great results with our interactive technology, and research has proven that providing better customer self-service can have a dramatic effect on reducing customer frustration. Our virtual agent encourages clients to try new features and makes the overall online experience more fun and engaging.”

About CodeBaby

CodeBaby is the leader in Virtual Agent based self-service solutions, and enables organizations to integrate state-of-the-art, interactive 3D characters into Web sites, software, mobile devices, kiosks, IPTV and eLearning applications. CodeBaby’s Virtual Agents improve a company’s ability to interact with its customers cost-effectively, offer a higher level of on-line or on-device customer care, and make technology more enjoyable and easier to use. Accolades include Branham Group’s “Top 25 IT Up and Comers” list in 2004, being named a Finalist in the Red Herring Top 100 Most Innovative Companies list in 2005, and ranked among the Top 10 fastest growing companies in Alberta Venture’s Fast 50 list in 2006 and 2007. Customers include organizations in the telecommunications, financial services and education sectors, as well as government.

For more information, visit: www.codebaby.com.

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